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Multiplier is hiring a
Senior Content Marketing Manager

remotive.com

Role

: Content

Location

: UK
9 months ago
Apply Now

A bit about us

We're at the forefront of one of the most exciting evolutions of our generation - a distributed workforce. No longer do employers have to hire according to geography, and no longer do employees have to worry about proximity to work and daily commutes. Today, companies can hire the best talent they can find, anywhere in the world. But they need digital solutions to help them streamline the process.

Welcome to Multiplier! Our global employment platform empowers companies to hire people all across the world by managing the complexities of local compliance, labour contracts, payroll, benefits and taxes - all from one software system.

The Role:
As a Senior Content Marketing Manager, you will play a crucial role in developing and executing the content strategy to enhance our brand presence, engage our target audience, and drive lead generation. You will collaborate closely with cross-functional teams including marketing, product, and sales to ensure the successful planning, creation, and distribution of high-quality content across various channels. 

The ideal candidate is a strategic thinker, an exceptional storyteller, and possesses a deep understanding of the global employment (desired) and SaaS industry (essential).

Duties And Responsibilities

Content Strategy and Planning:

  • Develop and execute a comprehensive content marketing strategy aligned with the company's overall goals and objectives.
  • Conduct thorough research and analysis to identify content opportunities, target audience preferences, and industry trends.
  • Collaborate with internal stakeholders to create a content calendar that ensures timely delivery of engaging and relevant content.

Content Creation and Management:

  • Write, edit, and proofread compelling content for various channels, including blog posts, whitepapers, case studies, eBooks, website copy, social media posts, and email campaigns.
  • Ensure all content is consistent with the brand voice, style guidelines, and SEO best practices.
  • Work closely with subject matter experts and external contributors to gather insights and create thought leadership content.

Lead Generation and Conversion:

  • Develop and implement strategies to drive lead generation and nurture campaigns through content initiatives.
  • Optimize content for conversion by incorporating compelling calls-to-action, landing page optimization, and lead capture techniques.
  • Collaborate with demand generation and sales teams to align content marketing efforts with lead generation goals.

Content Distribution and Promotion:

  • Identify and leverage appropriate distribution channels, including social media, industry publications, influencers, and partner networks, to maximize content reach and engagement.
  • Monitor content performance using analytics tools and make data-driven recommendations for optimization.
  • Explore new content formats and distribution channels to expand the company's reach and stay ahead of industry trends.

Team Collaboration and Leadership:

  • Collaborate closely with internal teams, including marketing, product, design, and sales, to gather insights, align strategies, and ensure consistent messaging.
  • Mentor and provide guidance to junior members of the content marketing team, fostering their professional growth and development.

What you'll need

  • Bachelor's degree in Marketing, Communications, Journalism, or a related field. Advanced degree is a plus.
  • Proven experience as a content marketing manager or similar role within the SaaS industry.
  • Excellent written and verbal communication skills, with a keen eye for detail and strong editing abilities.
  • Demonstrated experience in developing and executing successful content marketing strategies.
  • Solid understanding of brand, demand gen and SEO principles and content optimization techniques.
  • Proficiency in using content management systems (CMS) and marketing automation tools.
  • Strong project management skills with the ability to prioritize and manage multiple projects simultaneously.
  • Data-driven mindset with the ability to analyze and interpret content performance metrics.
  • Familiarity with SaaS industry trends and a passion for staying up-to-date with the latest marketing technologies and best practices.

Why Multiplier?

We are backed by A-class investors & growing blazingly fast! Multiplier has grown phenomenally in the last few months. We're seeking brilliant like minded enthusiasts to join our team. 

Perks

  • Flexible vacation.
  • Flexible work times.
  • Work from anywhere.
  • Health Insurance

Equal employment opportunity Multiplier is an equal opportunity employer: we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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