We're currently looking for a Freelance Social Media Manager with a passion for healthcare. As a company, we want to drive awareness and trust amongst our key audiences of NHS buyers and users, policymakers and talent, and see social media as a vital way to do this.
This is a remote, freelance position, requiring two days a week of commitment for the next three months minimum, but could be extended. You will work closely with the Marketing team at Accurx, reporting directly into the Communications Lead.
Content creation: Create, edit and schedule high-quality, relevant and engaging social media content for Accurxâs LinkedIn, Twitter, Instagram, Facebook page and Facebook community group of GPs. The content should align with Accurxâs goals, tone of voice and reflect the unique audience of each channel. Content would predominantly consist of either promoting our content e.g. blogs, events and media coverage (~70% of the focus) and commenting on current events within the NHS and health landscape (~30%). Content should seek to grow Accurxâs following on each channel and keep existing followers engaged. Sprout, the social media management platform, would be used to schedule content.
Profile management: Draft content for the LinkedIn and Twitter profiles of two senior spokespeople at Accurx - the CEO and co-founder, and the VP of Clinical. Ensure they are engaging with Accurx channel content at least once a week.
Social media monitoring: Monitor social channels for mentions, comments and messages, and flag relevant ones to the Communications Lead in order to respond (or decide not to respond) in a timely manner. Ensure any potential issues are reported instantly.
"Accurx's social channels serve a diverse range of audiences, which makes for an exciting challenge. From senior NHS stakeholders across different care settings, to our community of users to health policymakers, we're looking for someone who is ready to use their experience and take the reigns on growing our channels with engaging content" Georgia, Communications Lead
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