Drata is hiring a
Senior Product Marketing Manager



: Product Marketing


over 1 year ago
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Drata is looking for an experienced, B2B Senior Product Marketing Manager to join the marketing team. This person will be a key, cross-functional member of the team and should have experience in market positioning, go-to-market strategy, and sales enablement for SaaS solutions. We're looking for someone who will bring a customer first perspective to all company programs and initiatives and be able to expertly communicate across Drata's business and technical teams. We pride ourselves on doing more with less, and will look for someone to match (or better yet, exceed) our ability to operate and execute swiftly in the weeds while also zooming out to plan long-term strategy. This role will report to Drata's Director of Product Marketing.

If you're looking to roll up your sleeves, make an immediate impact, and be a high-visibility contributor within the organization, this role might be for you.

What you'll do:

  • Drive the go-to-market strategy for Drata's mid-market product portfolio, including new product launches and key feature rollouts
  • Measure success of go-to-market initiatives & build experimentation plans to continuously improve the program
  • Compile and assimilate sales, engineering, customer, competitive, technical, and industry insights to develop a strong understanding of client needs, pain points, and market alternatives
  • Develop market segmentation, customer personas, positioning, and key product messaging
  • Analyze/synthesize customer feedback and insights in partnership with PM team for integration into product strategy & roadmap
  • Develop a comprehensive set of tools and collateral for sales and customer success working in partnership with enablement team

What you bring:

  • 5+ years of product marketing experience developing and implementing go-to-market strategy for B2B SaaS products
  • Strong understanding of shopping/buying journey in mid-market and enterprise space
  • Experience in the security, risk and/or compliance space highly preferred
  • Pricing and packaging experience is desired but not required
  • Entrepreneurial with a GSD (get s* done) attitude
  • Top-notch communicator and storyteller with a penchant for translating technical content into customer-focused materials
  • Savvy market research capabilities to gather, analyze, and disseminate key information and recommendations across an organization
  • Must be a self-starter who excels at multitasking and thrives in a fast-paced environment
  • Excellent time management skills with the ability to prioritize and shift workload to meet swift deadlines


  • Health & Wellness: 100% coverage for medical, dental, and vision plans - for employee and dependents + on demand health care concierge
  • HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care
  • 100% paid short and long term disability plus life + AD&D benefits
  • Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities
  • Unlimited PTO: Unlimited vacation policy for strong, fully charged batteries
  • 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child
  • Work Remotely: Flexible hours and work from home + $500 annually to cover necessary business related items for your home office
  • Charitable Giving Program: Up to $500 match for qualified charities
  • 401K: Reach your financial goals while reducing your taxes

Drata is on a mission to help build trust across the internet.

Drata is a security and compliance automation platform that continuously monitors and collects evidence of a companys security controls, while streamlining compliance workflows end-to-end to ensure audit readiness.

We all recognize the importance of earning and keeping the trust of our customers when it comes to protecting their data. Weve felt firsthand how burdensome achieving and maintaining a strong security and compliance posture can be at a fast-growing company. It's a manual, redundant, error-prone, and unscalable process - and it only grows more complex and expensive over time.

Our team of SaaS, security, compliance, and audit experts have built a better way - with automation.

Employment at Drata is based solely upon individual merit and qualifications directly related to professional competence. We strictly prohibit unlawful discrimination or harassment on the basis of race, color, religion, veteran status, national origin, ancestry, pregnancy status, sex, gender identity or expression, age, marital status, mental or physical disability, medical condition, sexual orientation, or any other characteristics protected by law. We also make reasonable accommodations to meet our obligations under laws protecting the rights of the disabled.

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