Check My Ads Institute is hiring a
Social Media Coordinator / Producer



: Social Media


about 1 year ago
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Who we are

Check My Ads is the world's first and only adtech watchdog. We have an ambitious mission: to end the global disinformation crisis by cutting it off from its lifeline: digital ads.

Founded by marketing duo Claire Atkin and former Sleeping Giants co-founder Nandini Jammi, Check My Ads has taken millions of dollars out of the disinformation economy - which is built on top of the $800B digital advertising industry.

Part research organization and part advocacy group, we use innovative research methods to uncover ties to the digital advertising companies and empower the public to hold the industry leaders accountable.

We take our work seriously, but our team always comes first. We offer a generous benefit package and time-off policy, and you can join us from wherever you are (US time zones only!).

This is a unique opportunity to build a high-profile advocacy organization with a reputation for punching above its weight.

At Check My Ads, you'll be joining a small, fast-paced team committed to solving the biggest issue of our generation. We're growing fast, which means this role comes with plenty of room to develop your professional interests and career goals.

About this role

We're looking for a Social Media Coordinator / Producer to help us develop and produce engaging content for our social media platforms with emphasis on video production.

This is a unique, multi-disciplinary role at Check My Ads. As Social Media Coordinator / Producer, you will be responsible for communicating a wide range of topics to our audience, from complex adtech concepts to breaking news updates on disinformation.

You will also work closely with our team to develop high-level narratives and messaging, and take the lead on implementing them for our audiences on social media. You'll also assist our team in community management across social media.

The bedrock of our company is our followers, who join us in writing emails and messaging industry leaders. You care deeply about making sure their voices are heard and that they feel like valued members of our community.

The ideal person for this role is curious, empathetic, quick-thinking, and capable of distilling complex concepts into compelling posts that people want to share. They are also talented and experienced in video production and are able to quickly, creatively and efficiently turn raw footage into easily watchable and digestible video content for a variety of platforms.

This is an exciting opportunity to learn about the intersection of adtech, disinformation and media - and help guide the public's understanding of the global disinformation crisis.

Here's what we're looking for:

  • You take ownership of your work. You live in the details. You always have your eye on what we need to be doing next and can effectively communicate that to the team.
  • You're creative and love solving problems. You know social media best practices, but you're also open to tinkering with new ideas and approaches to build our community.
  • You're a natural cheerleader. In a perpetually negative media environment, you know how to break through the noise with a confident, positive voice.
  • You're comfortable shifting gears. It's not uncommon for our priorities to shift - whether it's to make the most of a surprise news cycle or jump in for a team member who's out sick. Things move fast around here, but you thrive in dynamic, agile environments.
  • You have a track record for amazing storytelling. You have experience building narratives, a social media presence and/or crafting great stories for a brand.

Key Responsibilities:

  • Execute the social media strategy for existing and future campaigns.
  • Develop, curate and produce engaging content for different social media platforms within often short timetables.
  • Edit high-quality video and photo content daily.
  • Generate optimized clips for social media channels, including captioning.
  • Find and create assets to improve the visual quality of content.
  • Maintain a unified brand voice across different social media channels.
  • Coordinate with the team on larger projects and assist the team in calendar planning, community management, copywriting, influencer marketing, and social media crisis management.
  • Interact with our followers and respond to social media messages, inquiries, and comments.
  • Review analytics and create reports on key metrics.
  • Responsible for meeting weekly growth goals to help build a passionate audience to spread CMA's mission and messages.


  • 4-year college degree or equivalent experience.
  • Proficiency with video and photo editing tools (such as Adobe Creative Cloud, including Premier Pro), digital media formats, and social media platforms.
  • Proven experience with B2C social media marketing or content development.
  • Portfolio/work samples are required with application.
  • Applications will not be considered without a cover letter.

Benefits and Compensation: The salary range for this position is 55,000-65,000 per year. Offers will be made commensurate with experience.

 Benefits include:

  • Employee coverage for medical, dental, and vision.
  • 13 paid holidays and 10 PTO days, along with two, paid one-week-long company shutdowns.
  • Fully remote position in the timezone of the applicant (US time zones only)
  • Employee coverage for Life, Short Term and Long Term disability insurance.

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