Shopify is hiring a
Senior Partner Marketing Manager - Scaled Programs

Company Description

Opportunity is not evenly distributed. Shopify puts independence within reach for anyone with a dream to start a business. Since 2006, we’ve grown to over 10,000 employees and generated over $496 billion in sales for millions of merchants in 175 countries. Every 28 seconds, an entrepreneur on Shopify makes their first sale.

This is life-defining work that directly impacts people’s lives as much as it transforms your own. This is putting the power of the few in the hands of the many, is a future with more voices rather than fewer, and is creating more choices instead of an elite option.

About You:
Moving at our pace brings a lot of change, complexity, and ambiguity—and a little bit of chaos. Shopifolk thrive on that and are comfortable being uncomfortable. That means Shopify is not the right place for everyone.

Before you apply, consider if you can:

• Care deeply about what you do and about making commerce better for everyone
• Excel by seeking professional and personal hypergrowth
• Keep up with an unrelenting pace (the week, not the quarter)
• Be resilient and resourceful in face of ambiguity and thrive on (rather than endure) change
• Bring critical thought and opinion
• Embrace differences and disagreement to get shit done and move forward
• Work digital-first for your daily work

Job Description

The Scaled Programs Partner Marketing team plays a critical role in driving partner-led pipeline through global campaigns. We are looking for a talented Senior Partner Marketing Manager to join our team to help us build and scale the growth engine that enables our partners to bring more Shopify to the world. You’ll bring this goal to life by planning, building, and optimizing partner marketing programs at scale to support Shopify partners globally.

This role will be responsible for various elements of Shopify's scaled demand generation programs for partners which may include: building and maintaining demand generation programs, engaging with preferred marketing agencies to support demand generation planning and execution, engaging with Shopify’s Partner Portal, executing marketing enablement and leveraging campaigns, content, assets, and tools to drive demand generation activities

This role requires you to be an excellent marketer, with demonstrated ability to identify and focus on high-leverage priority initiatives.The ideal candidate has a track record of building and driving demand generation programs with laser focus on driving impactful commercial outcomes. You are passionate about building and executing programs and campaigns that are data-driven and add value for partners and merchants alike. You are detail-oriented and well organized, capable of handling multiple projects at once, and comfortable dealing with ambiguity and managing multiple stakeholders towards a common goal.

If you are a seasoned demand gen marketer that is passionate about building programs that drive demand, this role is for you!

Responsibilities:

• Drive the planning and creation of global demand generation programs for partners, which includes identifying gaps, ideating solutions, building programs, and iterating to optimize program impact.

• Collaborate and drive alignment with regional partner marketing and partner managers across geographies to execute scaled programs across a variety of partners including, agencies, SIs and ISVs.

• Own end-to-end execution of integrated demand generation campaigns, events and programs. The campaigns will span multiple channels, including: email, social media, paid media, virtual events (e.g., webinars), content marketing, video, nurture, and more.

• Manage a budget and tracking system to assess the effectiveness of your marketing programs and campaigns.

• Collaborate with key internal stakeholders to build an effective program management and enablement plan to drive awareness, adoption, and usage of partner marketing scalable programs offerings, demand generation assets, and content

• Collaborate with Shopify’s Partner Experience and Partner Enablement teams to drive awareness, adoption and usage of scaled programs offerings through partner marketing enablement.

• Produce and deliver presentations to internal and partner audiences

Qualifications

Requirements:

• Proven track record in B2B marketing, preferably with partner, channel or e-commerce ecosystems and with a history of leading demand generation, partner programs, and/or partner marketing programs

• Experience producing successful demand generation and integrated marketing campaigns that span geographies to reach commercial targets

• Experience managing multiple stakeholders with different opinions to a common outcome

• Exceptional influencing and negotiation skills

• Excellent communication and organizational skills while being able to stay focused on the big picture and pay attention to details

• Proven ability to lead and execute on projects that involve alignment and collaboration across disciplines and crafts

• Experience informing and influencing commercial business, and product marketing strategy

• A resourceful attitude that can proactively seek out information to influence action

• Ability to thrive in uncertainty, resolve ambiguity and think quickly on your feet

• Experience working with a global company and are excellent at executing across time zones and cultures

Additional Information

Originally posted on Himalayas